Data Governance For Dummies

What is the market opportunity: The essential need for strong data organizations within businesses has driven huge investments in this area. A 2021 report by Mordor Intelligence predicts the $1.8 billion dollar data governance market will grow to nearly $5.3 billion by 2026. Professional management will be necessary to handle the sheer amount of data collected worldwide, also expected to triple over the next three years.

Who are we targeting: This book primarily targets professionals currently entering or engaged in the world of data analysis and business intelligence in need of guidance on data governance. As data governance requires a number of disciplines involved in business data, this book will help fill gaps for those who've primarily focused on one or two areas. As a secondary audience, this book will assist C-level executives and other decision makers responsible for making a data governance plan work in a large or small organization without causing major disruption in operations.