Franchise Management For Dummies

Michael H. Seid; Joyce Mazero

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Regular price 6.750 KD inc. VAT
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Book details
  • Vendor Wiley Professional Development (P&T)
  • SKU 9781119337232
  • ISBN-13 9781119337232
  • Author Michael H. Seid; Joyce Mazero
  • Edition 1st
  • Category Business & Economics
  • Subject Business Development

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  • Pick the perfect franchise opportunity for you
  • Become a commercial or social franchisor
  • Must-have training and legal information online

Buy, own, and operate a franchise

If you want to be your own boss and stand on the shoulders of franchise giants, this accessible guide makes it easier than ever before. For franchisees, it takes you from the first steps of prospecting for a franchise to getting it up and running successfully. For prospective commercial and social franchisors, it explains how to determine if a business is franchisable and discusses how to properly design and develop a franchise system that you can grow and support.

inside…

  • Evaluate franchise opportunities
  • Become a successful franchisor
  • Join the growing social franchise sector
  • Build your brand
  • Grasp important legal issues
  • Plan for future expansion
  • Keep the cash flowing